top of page
IMG-7824.jpg

Apeksha Udeshi

Blog     Profile      Contact

I’m a content writer based in Dubai currently working in sustainability. I've previously worked in eCommerce, the airline industry and more.

​

I am passionate about turning ideas into user-focused brand/people/product stories.

Designing a skincare advisory app - ritual

Silk Skincare - Website Design

I ran an end-to-end human-centred design case study to design a skincare advisory app called ritual.  

Image by Conscious Design

My Google Design Sprint: Savr Meal Prep app

Can a meal preparation app give users a seamless and stress-free cooking experience? I run a one-week design sprint to find a solution..

image.png

UX Case Study: Improving hotel booking microcopy

Do hotel booking customers know the difference between 'Pay now' and 'Pay at the hotel'? I investigate...

About
Work
bottom of page